Award-winning Content & Creative Director. Currently @Instagram.

Anni’s work is narrative and insights-driven, and designed holistically with the intent to positively impact culture.

She has 19 years of international experience across tech, advertising, retail, consumer electronics, and lifestyle industries.

She’s held roles at Meta, Pax, Clemenger BBDO Melbourne, TBWA\Sydney, M&C Saatchi Sydney, Vogue Australia, and Russh.

Select work

Pax — Brand campaign
Executive Producer/Creative Director

Pax — Product launch campaign
Creative Director. Motion by FutureDeluxe.

David Jones — Brand campaign (Pride)
Senior Copywriter

David Jones — Product campaign (Youth)
Senior Copywriter

Russh
Features Writer & Production Editor

Contact for case studies.

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